Governance
Brand Rules
The guardrails every executive's agent operates inside. Edits propagate to all draft generation immediately.
Approved topics
Themes any executive can publish without escalation.
Operating disciplineCapital allocationPortfolio constructionAI governanceFund strategy
Restricted topics
Drafts on these topics route to Legal automatically.
Specific deal commentaryUnannounced portfolio companiesLP returns by fundPolitical endorsements
Required language
Phrasing the voice model must include where relevant.
- Disclose Northstar affiliation in bio
- Use 'we believe' framing for forward-looking views
- Cite source for any performance claim
Avoided language
Terms the voice model rewrites or removes.
guaranteed returnsalpha generation machine10xdisruptivebest in class
Compliance notes
- All public market commentary requires legal review before publishing.
- Mentions of regulators or pending litigation require General Counsel sign-off.
- ESG claims must reference an underlying methodology.
Citation requirements
- Any performance number requires a primary source link.
- External research must be attributed with author and publish date.
- Quotes from portfolio leaders require explicit permission on file.
Default approval path
Every published piece walks this path unless rules escalate it.
1
Executive
Drafts and edits content with their agent.
2
Brand Manager
Reviews voice, narrative fit, and brand rules.
3
Legal Reviewer
Approves anything flagged by the Truth Filter.
4
Enterprise Admin
Final release into the publishing queue.